Aim and Scope


The journal aims wide circulation and visibility of its research to professionals and practitioners both within Pakistan and internationally. The guiding principles of the editorial policy of the journal are based on the criteria of quality, originality, innovation and practical implications. The objective of creating a high-quality research journal, publishing original research work in the field of business and management. To ensure high quality publications, all papers submitted to NUML International Journal of Business & Management (NIJBM) are subject to rigorous screening process following Double Blind Peer-Review where each research paper is reviewed by at least a national and an international reviewer with strong academic and research background in their areas of expertise. From January 2018, each paper will be reviewed by at least one national and two international reviewers with strong academic and research background in their areas of expertise.

NIJBM is a bi-annual open-access journal published by the National University of Modern Languages (NUML). It is devoted to the study of business and management. The journal is committed to encourage thinking on different aspects of business and management, is targeted at academicians, scholars, and professionals connected with the field of Finance & Accounting, Human Resource Management, Marketing, Organizational Behavior, Operations & Supply Chain Management and General Management to promote pragmatic research by disseminating the results of research for practical implications.